The 2025 Square Future of Retail report uses insights from thousands of industry leaders and customers worldwide to find out how retail leaders are looking to grow, and it predicts how customers will want to shop in the coming year.
Letter From Square
CHAPTER ONE:
Consumers Are Craving In-Store Experiences in a Digital World
CHAPTER TWO:
Retailers Believe It’s Time to Test; Eyeing Subscriptions, New Offerings, and Events
CHAPTER THREE:
Retailers Are Rethinking Their Pricing and Marketing Strategies
CHAPTER FOUR:
Loyalty Programs and Personalisation Drive Repeat Business
CHAPTER FIVE:
Consumers Like Technology When It Improves the Shopping Experience
CHAPTER SIX:
A Brighter Outlook for Staff Hiring and Retention
CHAPTER SEVEN:
Despite Challenges, Retail Leaders Are Optimistic About the Future
Methodology
Future of Retail 2025
Letter from Square
Consumers Are Craving In-Store Experience in a Digital World
Retailers Believe It's Time to Test; Eyeing Subscriptions, New Offerings, and Events
Retailers are Rethinking Their Pricing and Marketing Strategies
Loyalty Programs and Personalization Drive Repeat Business
Consumers like Technology when It Improves the Shopping Experience
