Square simplifies that. With transparent pricing and no long-term contracts, you always know what you're paying for and why. There are no hidden fees or surprise upgrades. And if your needs change, Square gives you the flexibility to adjust without overhauling your tech stack.
And when it comes to compliance, Square protects your business at no additional costs. If your business fails to meet PCI standards, you could face costly fines, increased liability, or even lose the ability to process card payments. That's why Square hardware and readers are end-to-end encrypted out of the box and require no additional configurations to meet PCI standards. Square is also the merchant of record for every transaction, which means we handle compliance, regulation, and card processing on your behalf. You can rest easy knowing your business is protected while saving on compliance activities that would be required for legacy systems.
“It’s the best. I recommend Square to everybody,” said Nate Hoops, co-founder of Phodega. “It’s obviously affordable. We’re not paying a huge monthly fee like some other POS systems. The equipment is affordable. I think it’s great for a startup, and even now that we’re doing $2.5 million in sales, it’s even more useful.”
Beyond price transparency and cost savings, Square gives you sharper insight into how your business is performing. With built-in analytics, you can track your bestselling items, the cost of labor, your busiest hours, and your most loyal customers. These insights help you make faster, smarter decisions about where to invest next — and where to cut back.